For the last few years my biggest challenge was figuring out WHAT I can charge, and then having the balls to actually ask for it. Not being clear on this had my stomach in knots. I felt helpless because I knew we were hugely undervaluing what we delivered. During the “Ramp Up Your Revenues!” session with Una, something clicked and I finally accepted that it’s OK for me to be the way I am - I don’t need to apologise for that! A weight lifted off my shoulders and I now have a renewed sense of hope and excitement for the future. Changing my pricing won’t just transform my business, but my life too. Don’t hesitate, don’t analyze whether it pencils out, just book it now.